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ERNEST AIRLINES BRAND PROP

ERNEST AIRLINES BRAND PROP

ERNEST AIRLINES BRAND PROP

CLIENT / Ernest Airlines

MY ROLE / Brand Development, Design, Creative Consult

CLIENT / Ernest Airlines

MY ROLE / Brand Development, Design, Creative Consult

CLIENT / Ernest Airlines

MY ROLE / Brand Development, Design, Creative Consult

CLIENT / Ernest Airlines

MY ROLE / Brand Development, Design, Creative Consult

CLIENT / Ernest Airlines

MY ROLE / Brand Development, Design, Creative Consult

Ernest Airlines - a start-up discount Airline originally called Albanian airlines - wanted to create a brand identity that would draw the discount flyer to destinations where competitors had significantly fewer hubs. I developed, designed and presented this proposal to the Ernest CCO to win the bid for the brand identity project. While this proposal wasn’t chosen by Ernest, I consulted on the brand identity that went Live at their launch. I have a deep affinity for this proposal and wish to share it with you.

Ernest Airlines - a start-up discount Airline originally called Albanian airlines - wanted to create a brand identity that would draw the discount flyer to destinations where competitors had significantly fewer hubs. I developed, designed and presented this proposal to the Ernest CCO to win the bid for the brand identity project. While this proposal wasn’t chosen by Ernest, I consulted on the brand identity that went Live at their launch. I have a deep affinity for this proposal and wish to share it with you.

Ernest Airlines - a start-up discount Airline originally called Albanian airlines - wanted to create a brand identity that would draw the discount flyer to destinations where competitors had significantly fewer hubs. I developed, designed and presented this proposal to the Ernest CCO to win the bid for the brand identity project. While this proposal wasn’t chosen by Ernest, I consulted on the brand identity that went Live at their launch. I have a deep affinity for this proposal and wish to share it with you.

Ernest Airlines - a start-up discount Airline originally called Albanian airlines - wanted to create a brand identity that would draw the discount flyer to destinations where competitors had significantly fewer hubs. I developed, designed and presented this proposal to the Ernest CCO to win the bid for the brand identity project. While this proposal wasn’t chosen by Ernest, I consulted on the brand identity that went Live at their launch. I have a deep affinity for this proposal and wish to share it with you.

Ernest Airlines - a start-up discount Airline originally called Albanian airlines - wanted to create a brand identity that would draw the discount flyer to destinations where competitors had significantly fewer hubs. I developed, designed and presented this proposal to the Ernest CCO to win the bid for the brand identity project. While this proposal wasn’t chosen by Ernest, I consulted on the brand identity that went Live at their launch. I have a deep affinity for this proposal and wish to share it with you.

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ALBANIAN BIRD

The Albanian flag has a double-headed eagle silhouetted in black on it. The creature represents sovereignty and has very unique feather shape on its wings. The feathers separated from the bird illustration creates a distinct and playful E. I refined the wings natural E shape and combined it with the birds tongue to create the Ernest logo.

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COLOR SYSTEM

The gradient represent time of day and weather conditions. The color of the Identity changes based on these parameters. Top color represents weather conditions. While the bottom represents time of day.

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ernest_billboard_streets_2
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COPYRIGHT © MMXIX

COPYRIGHT © MMXVIII